PPC, or Paid Search, is the process of gaining visibility on search engines through an auction style bidding system for simple ads to appear in specified areas on a search engine results page, where the price bid is charged every time the ad is clicked.
Bluewave digital can create a PPC strategy to suit your business goals and budget. We know PPC platforms inside out, and can recommend the best strategy to fit your business needs.
We can look at Paid Advertising not only on Google Adwords, but Yahoo, Bing, Facebook and even LinkedIn.
You get a dedicated PPC Manager to look after your account, so you know exactly who is working for your best interests.
Phase 1
Sit with you and learn about your business. Who are you competitors? What is your USP? What are your company objectives and desired KPI? From this we can create a bespoke strategy, tailored around your needs with your dedicated account manager.
Phase 2
Using our combined years of experience, good old-fashioned graft, and some amazing tools at our fingertips, we will build you your Pay Per Click Campaign.
We will use highly targeted, converting Keywords to create ad groups and bespoke ads to drive quality traffic to your site
Phase 3 - On-going Optimisation
From here on out, we will monitor and optimise the campaign on a daily basis to improve click through rates and lower cost per clicks to ultimately drive ROI. We are happy to provide you with a bespoke report and face-to-face meets as often as you’d like, tracking all our activity and comparing month on month to ensure we are still meeting and exceeding business needs.
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